Brand
Guidelines

Logo usage

Standard logo
Use this logo on white background only.

Standard logo
Use the x-height of the ‘e’ to determine the white space around the logo.

White logo
Use the the white logo on gradient background only.

Primary
Colours…

Ocean
#154988
R159 G175 B84
C100 M75 Y15 K3

Sea
#2a80bf
R42 G128 B191
C80 M40 Y0 K0

River
#5fc4ec
R95 G196 B236
C60 M0 Y5 K0

Stream
#e2eff8
R226 G239 B248
C5 M0 Y0 K1

Pond
#30c7c7
R48 G199 B199
C65 M0 Y30 K0

Solar
#fb8a22
R251 G138 B34
C0 M55 Y90 K0

River to Ocean Gradient
#5fc4ec to #154988

Brand Guidelines

Primary Colours

Ocean

#154988

R159 G175 B84
C100 M75 Y15 K3

Sea

#2a80bf

R42 G128 B191
C80 M40 Y0 K0

River

#5fc4ec

R95 G196 B236
C60 M0 Y5 K0

Stream

#e2eff8

R226 G239 B248
C60 M0 Y5 K0

Pond

#30c7c7

R48 G199 B199
C65 M0 Y30 K0

Solar

#fb8a22

R251 G138 B34
C0 M55 Y90 K0

River to Ocean Gradient

#5fc4ec to #154988

Secondary Colours

Schooner

#642b5e

R100 G43 B94

Schooner-mid

#834d7f

R131 G77 B127

Schooner-lite

#b26aaa

R178 G106 B170

Trimaran

#282c6c

R40 G44 B108

Trimaran-mid

#785ca7

R120 G92 B167

Trimaran-lite

#9f71b2

R159 G113 B178

Dhow

#e15e26

R225 G94 B38

Dhow-mid

#ff8b4a

R255 G139 B74

Dhow-lite

#f6b395

R246 G179 B149

Sunfish

#19647e

R40 G44 B108

Sunfish-mid

#28afb0

R40 G175 B176

Sunfish-lite

#98d2d4

R152 G210 B212

Wherry

#96425e

R150 G66 B94

Wherry-mid

#eb5570

R235 G85 B112

Wherry-lite

#f590a0

R245 G144 B160

Orca

#41a400

R65 G164 B0

Orca-mid

#a8c445

R168 G196 B69

Orca-lite

#c3d67e

R195 G214 B126

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